
IDENTITY DESIGN // WEBSITE DESIGN
AMU: Accelerated Money for U
Accelerated Money For U (AMU) is a Non-Banking Financial Company (NBFC) specialising in electric vehicle (EV) financing and leasing.
We partnered with them to update their identity and website, and have their visuals reflect their work at the frontier of modernity. The logo, forms an ‘A’ with the three intersecting ovals representing sustainability, finance, and technology. Similarly, the colours and type echo these tenets, while retaining the brand’s legitimacy and dependability.










